An Outline That Critically Discusses The Ways In Which Representation Occurs In The Media And Use Examples That Demonstrate How The Elderly Have Been/are Being Represented By Media. 2. A Strategic Plan For The Charity That Indicates A Practical Set Of

Media Representation of the Elderly and the Need for Positive MediaOr Public dealings PlanConcerns about the plight of elderly citizens rarely get media forethought . Newsfeatures and comments about various situations in nursing homes or homes for the agedrarely hitch photographic print publications or get exposure on communicate and television programs . This is not , infact , the result of media indifference to the issues and concerns of the elderly entirely rather thefailure of administrators and managers of elderly homes or facilities to establish good and p positive working relations with media in their respective localities such(prenominal) media relationsentail comprehensive and effective public relations program and execution of instrument specificallypositive media coverage in to encourage donors to support the charity . As a result of the management failure , the elderly creation is generally represented in both broadcast and print media in detrimental and inconvenient ways .

Unfortunately , the achiever and effectiveness of an elderly-based kind institution depend on the tact by which older plurality are characterized by media . hence , an institution which depicts a negative media image is likely for its spate to have difficult time in running such facility , mainly because of lack of donors , thereby subjecting elderly people to prejudiceIn today s competitive society , however , some charitable organizations which caterservices and provide the needs of the elderly have already undertaken lustiness and hard-hittingmedia campaigns which use shock strategies to grab attention , surprise and ultimatelylure targeted donors especially the generous ones . In some instances such...If you want to get a full essay, order it on our website: Orderessay

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