Ideo Case Study

EXECUTIVE SUMMARY IDEO, one of the worlds largest and most winning product design firms. IDEO is responsible for the development of 3Coms Palm V hand-held computer. The Palm Vs market winner has ingnited mass competition in the hand-held computer industry. This attach in competition has a major 3Com competitor, HandSpring to approach IDEO to without delay design the competing VISOR product. Handsprings management wants the VISOR prototype to be designed and manufactured in less than half the fourth dimension it took to design the Palm V. IDEO must(prenominal) now decide if it should show to Handsprings management to increase the development schedule as it is concern with having to sacrifice origin and design in order to touch the clients goal. A highly competitive environment exists in hand-held computing. Companies similar to Handspring and 3Com are rushing devices to the market to overhear first time buyers with this new technology and to gain mug recognition as well as customer loyalty. Because of this pressure, Handspring is attempting to commove IDEOs design team to speed up the innovation process to fit market demands. Limitations on using IDEO round to gather ideas for the VISORs design, capabilities, and features.

Handspring is requiring confidentiality on this project in a company that gets ideas by sharing all study with the entire staff. In order to meet the short timeline demanded by Handspring, IDEO designers exit have to work longer extended hours and must sacrifice certain parts of their innovation process to meet these requests. These limitations and requirements may lead to the Visor product not benefiting from the IDEO expert innovation process. IDEO must re-think the manner in which the VISOR go away be produced and the schedule in which project leaders and contributors will handle innovation and creativity specifically for this project. All of Handsprings anxieties have now become IDEOs anxieties, as the kindred innovated... If you want to get a full essay, order it on our website: Orderessay

If you want to get a full essay, wisit our page: write my essay .