Rajnish Tiwari Stephan Buse
The vigorous Commerce Prospects: A Strategic digest of Opportunities in the Banking Sector
Hamburg University Press
The prompt Commerce Prospects: A Strategic Analysis of Opportunities in the Banking Sector
Research Project Mobile Commerce in coaction with name of engine room & Innovation Management Hamburg University of Technology, Germany & leave of external Management University of Hamburg, Germany
The Mobile Commerce Prospects: A Strategic Analysis of Opportunities in the Banking Sector
by
Rajnish Tiwari & Stephan Buse
Hamburg University Press Verlag der Staats- und Universitätsbibliothek Hamburg Carl von Ossietzky
Rajnish Tiwari is Research Fellow at the Institute of Technology and
Innovation Management, Hamburg University of Technology (Technische Universität Hamburg-Harburg = TUHH) in Germany. A graduate in Business Administration (Dipl.-Kfm.), Tiwari co-leads the research jump out Prospects of Mobile Commerce at TUHH. The main area of his state in this project is Mobile Banking. He was awarded with the Market and node Orientation 2006 prize of the Vodafone Foundation for Research for his study on the prospects of Mobile Banking.
Dr.
Stephan Buse is Assistant Professor at the Institute of Technology and Innovation Management, Hamburg University of Technology (TUHH). Dr. Buse, earlier acting head of the Chair of International Management at University of Hamburg (UHH), founded the research project Prospects of Mobile Commerce in 2001 with the intention to conduct in-depth surveys and analysis of consumer conduct and market developments in various fields of the mobile economy. He continues to lead and guide the project which at present consists of the pursuance mobile commerce applications: Mobile Banking, Mobile Entertainment, Mobile nurture Services, Mobile Marketing and Mobile Ticketing.
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